Love Flowers with Longines

Purpose

My primary focus was on illustration, color selection, package display, and the conceptual narrative behind the artwork. Our aim was to captivate the Chinese QIXI Valentine's Day market, evoking sentiments of sweetness and warmth throughout the day.

For this project, I worked as the brand designer and illustrator. I would like this work to be full of tenderness and warmth. Therefore, I depict a gentle hand and embellish with flowers to create a romantic and important moment

My Service

  • Branding

  • Illustration

  • Package Design

Credits

Yiren Shanghai Studio

LONGINES Package

Purpose

Starry Sky Limited Edition Box. Inspired by the SPIRIT LONGINES watches, which combine the LONGINES blue with the stars, showing the elegance and mystery of the brand, as well as its brightness and beauty. Consumers will feel the brand spirit of LONGINES when they receive the gift box.

Services

  • Package Design

Credits

Yiren Shanghai Studio

Texture:

Sliver/ Golden stamp

UV print for the details in the background